Imagine That! - A Creative Toy Store
When asked to reinvent the logo and branding for the downtown ‘Imagine That!’ location I leaped at the chance. With a core philosophy meant to inspire and teach kids while entertaining parents, the store needed something simple but bright and inviting. I developed this brand with custom typography and a carefully crafted color pallet that exudes both childlike wonder and a professional aesthetic.
Imagine That! - Brand for a toy store in downtown South Bend, IN
Imagine That! - Shopping Bag Mockup
Make Them Smile
With bright a solid color fill the typographic knockout brings a high end feeling with a ton of excitement. This packaging proves that cute can still be sophisticated.
Imagine That! - Family T-Shirts Mockup
Small Community Means Big Fans
South Bend, Indiana is home to Notre Dame and one very tight-knit community. Imagine That! has daily visitors and a small supply of promotional t-shirts and baby clothing will boost brand visibility and perception